ADM 4328 International Marketing

3 units
Administration
Telfer School of Management
Strategic approach for international markets. Markets selection and segmentation: formulation of the international marketing mix programs; international marketing strategies for small, medium and multinational firms.

Components:

Lecture

Requirements:

Prerequisites: ADM 2320 , ADM 3318 . Course reserved for students: in a B.Com. who completed at least 33 units from ADM core courses, including ADM 2381 ; in minors or in certificate programs when the course is required.

Previously Offered Terms:

Fall
Winter

French Equivalent:

ADM 4728
GradesEvaluations
All Professors
A Average (8.551)
Most Common: A+ (30%)
659 students

P

S

NS

F

D

C

B

A-

A+

Mariam Humayun

3 sections from Winter 2023 to Winter 2025

A Average (9.430)
Most Common: A+ (64%)
151 students

P

S

NS

F

D

C

B

A-

A+

Dennis Sakalauskas

8 sections from Fall 2017 to Fall 2024

A- Average (8.090)
Most Common: A- (35%)
445 students

P

S

NS

F

D

C

B

A-

A+

Unknown Professor

Winter 2022 - M00

A+ Average (9.698)
Most Common: A+ (79%)
63 students

P

S

NS

F

D

C

B

A-

A+