ADM 2320 Marketing
3 units
Administration
Telfer School of Management
Focus on the evolution of the marketing concept, segmentation and positioning, strategic decisions involving product, price, distribution and promotion, important environmental variables affecting marketing decision-making, as well as marketing planning and ethical issues.
Components:
Lecture
Previously Offered Terms:
Fall
Winter
Summer
French Equivalent:
All Professors
B Average (6.178)
Most Common: B (24%)
4516 students
F
D
C
B
A-
A+