CMN 3174 Advertising Techniques
3 units
Communication
Faculty of Arts
Study of persuasion and advertising techniques. Elaboration of messages and campaign. Definition of communication concepts corresponding to different target audiences. Applications to goods and services and social communication.
Components:
Lecture
Previously Offered Terms:
Winter
Summer
French Equivalent:
All Professors
A- Average (8.314)
Most Common: A+ (40%)
720 students
F
D
C
B
A-
A+