ISI 6314 The Publishing Business: Transformations and Opportunities
3 units
Information Studies
Faculty of Arts
Overview of publishing and its role in today's information landscape. The course examines various types of publishers, their role in the communications ecosystem, their business models, use of formats and standards, strategic planning, and intellectual property issues. The challenges addressed include the multiplicity of communication technologies and supply/distribution channels, publishers' efforts to transform their operations for the digital age, open access, and the dynamics of global partnerships, collaboration, and competition. Previously ISI 6130.
Components:
Lecture
Requirements:
Prerequisites: 12 units among compulsory core courses.
Previously Offered Terms:
Winter
French Equivalent:
Organized
12 responses
4.83
/ 5
Learned a Lot
12 responses
4.92
/ 5
Recommend
12 responses
4.83
/ 5
Workload
12 responses
2.92
/ 5
Fair Assessments
12 responses