CMN 5120 Public Communication Campaigns: Theories and Applications

3 units
Communication
Faculty of Arts
Theories and applications relevant to campaigns that promote issues and causes in the public interest. Strategies and techniques. Cases studies in the areas of health, environment, education and other public domains.

Components:

Seminar

Previously Offered Terms:

Fall
Winter

French Equivalent:

Organized

26 responses

4.04

/ 5

strongly agree
38%
agree
46%
disagree
12%
strongly disagree
4%
25%
50%
75%
100%

Clear Expectations

8 responses

3.50

/ 5

strongly agree
25%
agree
25%
neither agree nor disagree
25%
disagree
25%
strongly disagree
0%
25%
50%
75%
100%

Learned a Lot

26 responses

4.04

/ 5

strongly agree
35%
agree
50%
disagree
15%
strongly disagree
0%
25%
50%
75%
100%

Recommend

18 responses

4.06

/ 5

strongly agree
44%
agree
39%
disagree
11%
strongly disagree
6%
25%
50%
75%
100%

Workload

18 responses

2.56

/ 5

very heavy
6%
heavier than average
33%
average
61%
lighter than average
0%
very light
0%
25%
50%
75%
100%

Fair Assessments

26 responses

4.38

/ 5

strongly agree
46%
agree
50%
disagree
4%
strongly disagree
0%
question not applicable
0%
25%
50%
75%
100%