CMN 4160 Digital Social Research
3 units
Communication
Faculty of Arts
Fundamentals of digital data collection, analysis, reporting and critiquing. Use of analytics tools from the most popular social media, search engines and other digital platforms. Theories and concepts related to the technical, social, cultural, economic and political aspects of digital data. Study of cases from fields such as politics, culture and entertainment, advertising, etc.
Components:
Lecture
Requirements:
Previously Offered Terms:
Fall
Winter
French Equivalent: