CMN 4144 Advanced Public Relations Seminar
3 units
Communication
Faculty of Arts
Case studies. Knowledge and application of public relations techniques in the context of a global communication strategy: politics of communication; finding sponsorships; lobbying; audience; crisis management and evaluation. This course will increase the capacity to conceive communication strategies and effective messages of persuasion.
Components:
Seminar
Requirements:
Prerequisite: CMN 3144 . Reserved for students registered in the Public Relations program.
Previously Offered Terms:
Winter
Summer
French Equivalent:
Organized
50 responses
3.80
/ 5
Clear Expectations
19 responses
3.42
/ 5
Learned a Lot
51 responses
3.62
/ 5
Recommend
32 responses
3.13
/ 5
Workload
32 responses
2.88
/ 5
Fair Assessments
51 responses