CMN 3144 Public Relations

3 units
Communication
Faculty of Arts
History, theory and practice of public relations in society. Functions of public relations practitioners. Techniques by which organizations communicate with external publics. Media relations. Corporate image. Ethics.

Components:

Lecture

Previously Offered Terms:

Fall
Winter
Summer

French Equivalent:

Organized

353 responses

4.23

/ 5

strongly agree
54%
agree
32%
disagree
12%
strongly disagree
2%
25%
50%
75%
100%

Clear Expectations

150 responses

4.44

/ 5

strongly agree
63%
agree
23%
neither agree nor disagree
9%
disagree
5%
strongly disagree
0%
25%
50%
75%
100%

Learned a Lot

352 responses

4.14

/ 5

strongly agree
43%
agree
43%
disagree
11%
strongly disagree
2%
25%
50%
75%
100%

Recommend

202 responses

4.04

/ 5

strongly agree
39%
agree
45%
disagree
14%
strongly disagree
2%
25%
50%
75%
100%

Workload

203 responses

2.57

/ 5

very heavy
10%
heavier than average
29%
average
55%
lighter than average
6%
very light
0%
25%
50%
75%
100%

Fair Assessments

353 responses

4.36

/ 5

strongly agree
52%
agree
41%
disagree
5%
strongly disagree
2%
question not applicable
1%
25%
50%
75%
100%