ADM 3716 Veille concurrentielle

3 units
Administration
Telfer School of Management
Éléments constitutifs du processus de veille concurrentielle et compréhension des enjeux de base. Seront examinés les concepts de veille concurrentielle, de connaissance du marché, d'anticipation, de vision périphérique et de l'analytique afin de mieux comprendre et utiliser les informations commerciales pertinentes.

Components:

Lecture

Requirements:

Préalable: ADM 1700 et 45 crédits de cours universitaire.

Previously Offered Terms:

Fall
Winter

English Equivalent:

Organized

64 responses

4.19

/ 5

strongly agree
42%
agree
41%
neither agree nor disagree
13%
disagree
3%
strongly disagree
2%
25%
50%
75%
100%

Clear Expectations

64 responses

3.53

/ 5

strongly agree
25%
agree
36%
neither agree nor disagree
17%
disagree
11%
strongly disagree
11%
25%
50%
75%
100%

Learned a Lot

64 responses

4.11

/ 5

strongly agree
39%
agree
42%
neither agree nor disagree
13%
disagree
3%
strongly disagree
3%
25%
50%
75%
100%

Fair Assessments

63 responses

3.92

/ 5

strongly agree
35%
agree
43%
neither agree nor disagree
10%
disagree
5%
strongly disagree
8%
25%
50%
75%
100%