ADM 3716 Veille concurrentielle

3 units
Administration
Telfer School of Management
Éléments constitutifs du processus de veille concurrentielle et compréhension des enjeux de base. Seront examinés les concepts de veille concurrentielle, de connaissance du marché, d'anticipation, de vision périphérique et de l'analytique afin de mieux comprendre et utiliser les informations commerciales pertinentes.

Components:

Lecture

Requirements:

Préalable: ADM 1700 et 45 crédits de cours universitaire.

Previously Offered Terms:

Fall
Winter

English Equivalent:

Organized

78 responses

4.12

/ 5

strongly agree
41%
agree
36%
neither agree nor disagree
18%
disagree
4%
strongly disagree
1%
25%
50%
75%
100%

Clear Expectations

78 responses

3.41

/ 5

strongly agree
27%
agree
29%
neither agree nor disagree
15%
disagree
14%
strongly disagree
14%
25%
50%
75%
100%

Learned a Lot

78 responses

4.00

/ 5

strongly agree
37%
agree
40%
neither agree nor disagree
13%
disagree
6%
strongly disagree
4%
25%
50%
75%
100%

Fair Assessments

77 responses

3.81

/ 5

strongly agree
32%
agree
42%
neither agree nor disagree
10%
disagree
5%
strongly disagree
10%
25%
50%
75%
100%